Learn how adding a variety of plant materials to your floral menu — ornamental grasses, herbs, berries, and structurally unique vegetables — can help create more distinctive, fragrant, and elegant dried-flower arrangements.
Profitable margins at the market rely on building efficiencies into the bouquet-making and operation, plus branding that emphasizes "couture" over "commodity." Here's advice from 3 professional flower farmers on how to convey the inherent value of your bouquets through method and presentation.