Profitable margins at the market rely on building efficiencies into the bouquet-making and operation, plus branding that emphasizes "couture" over "commodity." Here's advice from 3 professional flower farmers on how to convey the inherent value of your bouquets through method and presentation.
Our panel of professional flower farmers discusses how to personalize your approach to ensure fair pricing and business sustainability in the face of change.
Visit with flower farmers across diverse planting zones, ecoregions, and cultural conditions to learn their succession-planting formulas and gain new insight into this versatile method for producing even more flowers this coming season. Includes tips and recommended approaches for scheduling and planning, sowing frequency, record-keeping, and favorite crops and varieties for succession-planting success.
Follow the recommendations in this Tech Sheet for successful sweet pea cut-flower production. Guidance includes general instructions and recommendations for Site Selection, Soil Requirements, Irrigation, Trellising/Support, Germination, Transplanting, Direct Seeding, Pinching, Training Plants to the Trellis, Pests and Diseases, Harvesting, Fall Harvest, and Overwintering, from the Flower Research Team at Johnny's Selected Seeds.
Key Growing Information
Sweet Peas | Key Growing Information
Written by our research team, this reference contains the essential information for growing sweet peas (Lathyrus odoratus). Read more for a successful harvest!
In a favorite weekly ritual here at Johnny's Research Farm, Flower Product Manager Hillary Alger demonstrates how quickly and easily an informal yet professional-appearing Mason Jar Bouquet can be arranged from the seasonal materials you have at hand.
Get a tour of our overwinter sweet pea trials, with variety recommendations and tips for successful sweet pea overwintering, from the research team at Johnny's.