Here are Lisa Ziegler's 5 recommended "Cool Flowers" — cold-tolerant hardy annuals for overwintering and shoulder-season growing for the earliest possible blooms in spring.
An illustrated reference to edible flower bloom size, flavor profile, suggested uses, and variety recommendations from Johnny's flower research and trialing team.
For experienced vegetable farmers looking to expand into commercial cut-flower production, as well as the more casual — yet entrepreneurial — gardener exploring ways to create a tidy income stream on the side, these personal narratives from expert farmers around the nation introduce our top-15 choices for getting started in cut flowers. Remember to take notes as you create your seed lists!
Profitable margins at the market rely on building efficiencies into the bouquet-making and operation, plus branding that emphasizes "couture" over "commodity." Here's advice from 3 professional flower farmers on how to convey the inherent value of your bouquets through method and presentation.
Key Growing Information

Snapdragon | Key Growing Information

Written by our research team, this reference contains the essential information for growing snapdragons. Read more for a successful harvest!
This Tech Sheet covers the primary aspects of successful snapdragon (Antirrhinum majus) cut-flower production from start to finish, including Harvest Period, Light & Heat Levels, Flowering Periods, Assigned Groups, and Varieties, along with general instructions and recommendations on Life Cycle, Site Selection, Culture, Spacing, Pests and Diseases, and Harvesting, from the Flower Research Team at Johnny's Selected Seeds.
A visual celebration of the beautiful, abundant, and unexpected floral design elements that seem to explode during that wonderful transitional time between summer and fall. Enjoy over two dozen examples of regional floral designs using flowers, foliages, herbs, seeds, pods, edibles and vines from across the creative, wide-ranging Slow Flowers Community.
Visit with flower farmers across diverse planting zones, ecoregions, and cultural conditions to learn their succession-planting formulas and gain new insight into this versatile method for producing even more flowers this coming season. Includes tips and recommended approaches for scheduling and planning, sowing frequency, record-keeping, and favorite crops and varieties for succession-planting success.
Hillary Alger, Flower Product Manager at Johnny's, presents a tutorial for designing a simple, professional-quality bouquet with focal, spike, and filler flowers.
Get a tour of our overwinter snapdragon trials, with variety recommendations and tips for successful snapdragon overwintering, from the research team at Johnny's.
Flower Trialing Tech Joy Longfellow introduces 'Legend Light Pink' snapdragon and provides a close-up comparison with concurrently planted 'Costa Silver' in the spring-planted tunnel.