Farm Visits & Grower Profiles

Farm Visits & Grower Profiles

Johnny's 2021 Grower Profiles • Ingenuity & Inspiration Through a Year of Challenge & Change

Karen Mimo Davis & Miranda Duschack • Urban Buds Farm

From extreme weather conditions to a life-changing pandemic, you have persevered in your passion to grow healthy food, for your family and your community. Farming has always been tough going, but this year we have heard remarkable stories of growers adapting and succeeding despite these challenges. We invite you to meet a few kindred spirits from our growing community…

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Johnny's 2020 Grower Profiles • A Few Customers We'd Like You to Meet

Kate Edwards, Wild Woods Farm

As highlighted in our 2020 catalog, it's an honor to introduce you to a few of the growers whom we serve, who in turn serve their communities by growing produce that keeps them vibrant and strong…

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Celebrating Over 20 Years in Partnership with Eliot Coleman • Four Season Farm, Harborside, Maine

A visit with Javier Zamora of JSM Organics

Johnny's Tools & Supplies Research Team is honored to work together with Eliot Coleman to develop and test tools of superior design and performance for our home and market garden customers — we know you appreciate high quality and lasting value.

Forged more than 20 year ago by Johnny's founder Rob Johnston, Jr., our partnership with Eliot is predicated on common core values:

  • Advocacy for small-scale sustainable agriculture.
  • A strong commitment to sharing knowledge.
  • A passion for ergonomic tool design and development…

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Affordable, Accessible Organics • Javier Zamora of JSM Organics • Royal Oaks & Aromas, Monterey County, California

A visit with Javier Zamora of JSM Organics

We recently caught up with Javier Zamora, owner of JSM Organics Farm and a leading voice in his local organic community. Javier, whose father was a farmer, started farming at age 11. Nowadays, Javier employs 25 workers full-time on the farm he named after his mother, Javier Sanchez Medina.

Under Javier's watchful, disciplined crop planning and attention to soil health, he and his crew dedicate themselves to growing a diversity of plants and rotating their crops, to produce the highest quality, certified-organic strawberries, raspberries, blackberries, vegetables, and cut flowers.

We were curious to hear how Javier had made his way into organic growing in the Salinas Valley. We learned how he is giving back to his community and gained perspective on some of the challenges and opportunities faced by farmers and farm workers in one of the most intensively cropped agro-ecosystems in the country…

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Late-Summer Recipe Preview with Farmer-Chef Frank Giglio • Three Lily Farm, Thorndike, Maine

A visit with farmer-chef Frank Giglio

Chef Frank Giglio had not heard much about the field of plant breeding until he and his wife Camille moved to Three Lily Farm, the education and retreat center they run on 26 acres in rural Thorndike, Maine. Since meeting Emily Rose Haga, Johnny's tomato and pepper breeder, Frank is now one of the first people to be introduced to many of the new varieties bred by Johnny's, helping us test their culinary potential before they hit the market. Here are a couple novel recipes from Frank's kitchen using two of our newest bred-by-Johnny's varieties as ingredients.

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A Visit to Martha Stewart's Farm in the Hudson River Valley

A tour of Martha Stewart's Hudson River Valley farm

While growers by nature are an independent lot, the majority of us can name at least one individual who sparked our desire to grow things. Among key influencers, Martha Stewart's name appears high on the list of icons from whose books millions have torn an aspirational page.

Through a longstanding partnership, Johnny's shares seeds, tools, supplies, and expertise with Martha Stewart and her gardening team. A group of us were recently invited to visit her historic farm in the Hudson River Valley of New York. Here is a recap and photos of our tour of the grounds and garden led by head gardener, Ryan McCallister.

In addition, Martha graciously gave us insight into how she became a lifelong gardener, as well as some thoughts on what gardeners all share in common.

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Johnny's 40th Anniversary Farm Visits & Grower Profiles

As 2013 drew to a close, so, too, did Johnny's 40th Anniversary. As a mark of gratitude we directed the spotlight onto our customers, whose success makes ours possible. Over the year we profiled core customers — fresh-market farmers — engaged in diverse business models: growers who sell at farmers' markets; those who sell on the farm; and those who sell only wholesale. We profiled farms that specialize in a few crops and some that grow everything under the sun. We featured two growers on opposite ends of the continent who run their own restaurants, and even interviewed an American abroad who is producing that most American of crops — the pumpkin — in Sweden.

In reflecting on our anniversary, we were humbled anew by the creativity and expertise that Johnny's customers bring to the profession of market farming. We thank all growers who participate in our cooperative programs and profiles, both for their time and their willingness to share advice with others in our business. We hope these stories help educate and inspire farmers who want to try new crops, explore new methods, pursue new markets. Whether we've worked together with you for decades or have yet to meet, we're honored to grow with you.

Daniel Price and Ginger DermottJanuary 2013 Grower Profile

Freedom Farm • Freedom, Maine

The first of our anniversary Grower Profiles highlights the work of Daniel Price and Ginger Dermott, owners of Freedom Farm, in Freedom, Maine.

Freedom Farm, Freedom, MaineDaniel and Ginger share with us their expertise in growing chiles and sweet peppers, some insights into how they've developed their distribution channels, and their advice to aspiring growers.

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Circle Fresh has pioneered organic hydroponic greenhouse productionFebruary 2013 Farm Visit

Circle Fresh Farms • Denver, Colorado

Our February Farm Visit was with a grower consortium based in Denver, Colorado. Circle Fresh Farms has developed an innovative marketing arrangement in which regional farms work together to provide year-round availability of certified-organic, hydroponic-greenhouse tomatoes, cucumbers, and lettuce.

Circle Fresh Farms, Denver, COThanks to its success in the Denver metro area, Circle Fresh Farms is thinking about taking its model to at least two other cities later this year and expanding from there.

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Visit with the Living Water Farms Family March 2013 Grower Profile

Living Water Farms • Strawn, Illinois

Denise and Kevin Kilgus started gardening when they were married 30 years ago. Over the years, their efforts ranged from a backyard garden for their family of eight children to a collaboration with other local growers supplying a local grocery store.

Living Water Farms, Strawn, ILAbout 5 years ago, assessing the amount of work they were doing in the garden, the Kilgus family decided it was time to either get serious about market farming — or give it up. They got serious. Today they operate Living Water Farms in Strawn, Illinois, which consists of 9000 square feet of hydroponic greenhouse production.

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Visit Mark's Melon Patch in Dawson, GeorgiaApril 2013 Farm Visit

Mark's Melon Patch • Dawson, Georgia

Mark Daniel started his melon business in his junior year of high school, growing 5 acres of watermelons on his family's row crop farm in southwestern Georgia. He set up a pile of watermelons under a pecan tree on the side of a busy state highway and called his business Mark's Melon Patch. To a 17-year-old, the money was great.

Mark's Melon Patch, Dawson, GA Thirty-two years later, Mark's Melon Patch is still located under that same pecan tree, but it's a much different operation. He now has a permanent market that is open year-round. He still grows melons, and lots of them, but he now has 70 acres in production of a wide array of crops including sweet corn, watermelons, cantaloupes, blueberries, okra, peanuts, pecans, and pumpkins.

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Visit Louie's Pumpkin Patch in Skovde, Sweden April 2013 Grower Profile

Louie's Pumpkin Patch • Skövde, Sweden

Although many growers face the problem of building a market for their products, Louis Lehmann had a greater obstacle than most. His favorite crops were completely unfamiliar to most consumers and barely even grown commercially. But through enthusiasm and perseverance, aided by changing demographics, he now has a market where there once was none.

Louie's Pumpkin Patch, Skovde, SwedenThe crops in question are actually American favorites — pumpkins and winter squash. Louie grows them in Sweden, where he moved from the US in 1972 to work as a plant breeder of cereal crops. He, his wife, Myra and their daughter have continued to live in Sweden since then.

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Pleasant Valley Farm in Argyle, New YorkMay 2013 Grower Profile

Pleasant Valley Farm • Argyle, New York

For 25 years, Paul and Sandy Arnold have been steadily but sustainably adding and expanding, year after year.

Pleasant Valley Farm, Argyle, NYThe Arnolds' financial success and history of innovation has made Pleasant Valley Farm an admired and highly studied market farm. Paul and Sandy are frequent presenters at conferences and they have hosted countless farm tours. They've mentored many apprentices who now run their own farms. One of their goals is to help other farmers become more profitable, whether they are just starting or have years of farming experience. They recently took time out to catch us up on the latest developments at Pleasant Valley Farm…

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Gathering Together Farm in Philomath, OregonJune 2013 Grower Profile

Gathering Together Farm • Philomath, Oregon

When Frank and Karen Morton arrived in Philomath, Oregon, in 1987 to look for farmland, the first growers they met were John Eveland and Sally Brewer, who were in their first season of market farming at Gathering Together Farm. The Mortons bought a farm five miles away, and the two couples became good friends and organic farming collaborators.

Gathering Together Farm, Philomath, ORFrank jokes about what he calls their early "misadventures," but in fact, the collaboration between Gathering Together Farm and Wild Garden Seed has been a great fit for both…

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Slegers Greenhouses, Strathroy, Ontario, CanadaJuly 2013 Farm Visit

Slegers Greenhouses • Strathroy, Ontario, Canada

Jo and Pauline Sleger of Slegers Greenhouses have built a successful business around three strategies:

  • Their greens are available year-round.
  • They are certified organic.
  • Everything they sell is a living product with roots attached.

Slegers Greenhouses, Strathroy, OntarioDefining their business by these three features sounds like a simple recipe for success. But in fact, their greenhouse operation in Strathroy, Ontario is a complex system developed over more than 25 years. Growing greens of all sorts and catering to various markets within the Toronto metro area, their production system is a hybrid of hydroponics and soil culture, something they have been refining over the years.

"We're using a lot more soil than most hydroponic greenhouses because we sell everything with roots attached," Jo Sleger explains. Subirrigating with an ebb-and-flow organic hydroponic system "is the single most difficult thing we do," states Jo. "It's more than twice as difficult as conventional hydroponics…"

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Growing Power Urban Farm, Milwaukee, WIAugust 2013 Grower Profile

Growing Power Urban Farm • Milwaukee, Wisconsin

Growing Power, a renowned urban farm and training center based in Milwaukee, Wisconsin, works to provide equal access to healthy, high-quality, safe and affordable food. Growing in winter is an essential part of its mission.

"Eating healthy food for six months of the year or less is not the answer," says Will Allen, founder and CEO of Growing Power. "I believe the answer is eating healthy food 365 days a year. And the only way to do that is to extend the season to 365 days a year."

Growing Power Urban Farm, Chicago & MilwaukeeHow Growing Power achieves that underscores the validity of an emergent form of sustainable agriculture referred to by some as "polyculture." To be able to grow year-round at its farms in Milwaukee, Madison, and Chicago, Growing Power has devoted 25 acres to greenhouses and hoophouses. In the heated greenhouses, growers raise fish and vegetables in an aquaponics system. In unheated hoophouses, they grow more than 40 kinds of greens all winter without burning any fossil fuels.

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Paradise Farms, Homestead, FL September 2013 Farm Visit

Paradise Farms Organics • Homestead, Florida

Paradise Farms has become a big name on the food scene in South Florida, thanks to the energy and enthusiasm of owner Gabriele Marewski.

Gabriele grows specialty produce for about 30 restaurants in the Greater Miami area. The chefs who buy her food collaborate with her in a series of on-farm dinners and brunches. She also offers "Weddings in Paradise" and a B&B farm stay, plus various retreats, workshops, and tours. This highly diversified farm of just 5 acres offers a model for other growers who, like Gabriele, have limited land but unlimited vision.

Paradise Farms, Homestead, FLGabriele follows the principles of Biodynamics, and has always focused on selling to restaurants… Seven years ago we started having farm dinners. My ulterior motive with the dinners is to get the chefs to come down to the farm. When they come to the farm, they really get it; they understand the value of local food…"

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PeachCrest Farm, Stratford, OK October 2013 Grower Profile

Peach Crest Farm • Cooper Organics, Stratford, Oklahoma

For Peach Crest Farm in Stratford, Oklahoma, the busy season starts in late August, when school begins session. With 68 school districts as customers, Peach Crest Farm is absorbed with harvesting, packing, and shipping a wide array of produce…. All the way up until winter break, Peach Crest Farm will ship certified-organic produce and herbs to Oklahoma schools.

Peach Crest Farm, Stratford, OKPeach Crest Farm began as a 100-acre peach orchard owned and operated by Susan Bergen. Over the years, she bought an additional 230 acres of crop land near the orchard and expanded into vegetables. One of the first farms in Oklahoma to sell to schools, she recognized the huge potential of the Farm to School movement.

Three years ago, she brought in James Cooper of Cooper Organics to manage the certified-organic side of the produce operation. James is the man who keeps it all moving — crop production, labor management, marketing, and shipping logistics. "When I came, the foundation was there to take the business to another level," he said. "Now I'd like to turn the Farm to School initiative into a year-round program…"

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4 Town Farm, Seekonk, MANovember 2013 Farm Visit

4 Town Farm • Seekonk, Massachusetts

Four Town Farm on the Massachusetts–Rhode Island border is a true family business. Run by the Clegg family since its inception in 1900, Four Town today keeps seven fourth- and fifth-generation family members working full-time, producing vegetables on 200 acres for their retail farmstand.

Four Town Farm, Seekonk, MAFour Town Farm is named for its location, where four historic New England towns conjoin: East Providence and Barrington, Rhode Island; and Seekonk and Swansea, Massachusetts. While originally run as a wholesale vegetable operation selling to supermarkets, in 1972 the family started up a retail operation that has since become the primary outlet for everything they grow.

Brad Clegg is the most recent member of the family to come on board, eight years after graduating from the University of New Hampshire and entering into the landscape business…

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Selwood Green, Halifax, Nova ScotiaNovember 2013 Grower Profile

Selwood Green • Walton & Halifax, Nova Scotia, Canada

After more than 20 years of growing organic produce at Selwood Green, their farm overlooking the Bay of Fundy, Norbert Kungl and his family took their love of good food to another level. In 2011, they decided to open a year-round produce market and café in Halifax, Nova Scotia, 60 miles southeast of the farm.

Selwood Green, Halifax, Nova ScotiaSeveral circumstances contributed to this decision. Norbert had suffered an injury that made farming a lot more difficult. Around the same time, the Halifax farmers' market, where he has been a keystone vendor for many years outgrew its building. An opportunity arose to provide a permanent home for the ever-popular farmers' market in a rehabbed warehouse on the harbor. The area was being developed into a cultural district, with a museum and public spaces, in an effort to attract locals and tourists alike. But the deal was contingent on having year-round businesses as well as the Saturday farmers' market.

And then, there was that love of food…

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In 2013 we celebrated our 40th anniversary with a series of farm visits grower profiles, in which we take an in-depth look at leading grower operations among our customer community, covering such vital aspects as crop selection, distribution channels, growing practices, innovation in business models, and emerging agricultural trends.

Originating with the celebration of our 40th anniversary in 2013, the intent of this series is to acknowledge the spirit, intelligence, and integrity of our core customers, without whom our own success would never be possible.

In our Farm Visits, we highlight the way growers cultivate a particular crop; use a specific tool or grower technology; or plan for, grow, and harvest in a unique or especially interesting way. In our Grower Profiles, we look at the entire operation of a specific grower.

Join us as we share the insight and success stories of some of today's leading direct-market farmers, commercial growers, and avid home gardeners.