Johnny's Educational WEBINAR RESOURCES
Welcome to the Resources page for our Floral Forecast webinar, a list of articles and educational materials for insights and trends in the "Slow Floral" industry.
OVERVIEW: What's growing in the world of flowers? Debra Prinzing's Floral Forecast sets the stage for lively discussion about what's new and on the horizon in the floral space. Join Debra, Founder of the Slow Flowers Society, and Johnny's flower team, Hillary Alger and Joy Longfellow, as they dive into current and upcoming floral trends. (Plus, Q&A and fun giveaways!)
Webinar ResourcesFloral Forecast Webinar • VIDEO
Recap/Slideshow: Floral Trends 2021 • 15-pp PDF
Shop Flowers by Color • Palettes in the Future Bloom
- Single-stem, pollenless sunflowers
- Strawflowers: Good for shipping; foliage may get a little damaged but the leaves are so small that it's not really an issue for most applications.
- Stock: Can be shipped dry in a box but may look very sad coming back out of the box; will need proper rehydration in a cooler and a little time to pop back to life.
- Daucus/Queen Anne's Lace: Ships pretty well; may need time to rehydrate but usually bounces back nicely.
- Amaranth: Foliage may take a while to rehydrate and may get damaged due to extended dehydration but the seed heads ship nicely.
- Eucalyptus: Most varieties ship very well; care is needed with new-growth leaves, however; if they are not hardened off they will become dehydrated, and get damaged and dry out in a box.