- Bloom to Boom: Flower Farm Profitability
- Flower Seed Starting Fundamentals
- Choosing Carrots: A Guide to Varieties You Will Dig
- Tomato Innovation: Breeding & Trialing for Your Finest Harvest
- Pepper Picks: Bells & Jalapeños
- New Flowers for 2024
- New for 2024: Veggies & Herbs
- Veggie Remix: Bring New Flavors & Colors into Your Garden
- Irrigation Systems & Methods
- Flower Growing in Southern States
- Jang Seeder: How to Maximize Its Potential
- Fundamentals of Cucumber Grafting
- One-Cut Lettuces • Insights & Techniques for Small Farms
- Tomato Variety Trends • How Breeding Influences Your Seed Selection
- New for 2023 • Vegetables & Herbs
- New for 2023 • Flowers & Floral Supplies
- Cover Cropping for Field & Garden with Collin Thompson
- Growing Under Cover with Niki Jabbour
- Learning Resources: Climate Adaptation for Vegetable & Flower Farmers
- Baby Leaf Greens: 12 Picks for Market Growers
- Tomatoes • 10 Unsung Heroes
- Peppers • Mostly Sweet with a Touch of Heat
- New for 2022 • Our Top Selections for You
- Producer Cooperatives for Small-Scale Farmers
- Beat the Heat • Lettuce & Specialty Greens for Southern Growers
- Top-Performing Pumpkins for the Market Garden
- Overwinter Flowers • How to extend your growing season with cold-hardy annuals
- Slow Flowers Floral Forecast
- Fundamentals of Tomato Grafting
Bloom to Boom: Flower Farm Profitability
Explore this past webinar's recording and slide deck.
OVERVIEW: In collaboration with author and Slow Flowers Society founder Debra Prinzing, we are excited to present our next free webinar, Bloom to Boom: Flower Farm Profitability! This live event will occur on Thursday, April 11, at 4:00 pm ET.
Farmer florists and authors Lennie Larkin of B-Side Farm and Niki Irving of Flourish Flower Farm will join us to discuss their operations and share their approaches to increasing profitability, including tracking labor costs, inputs, markups, and sales channels.
After a round table discussion with Debra, Johnny's Flower Product Manager Hillary Alger will moderate our Q&A session, where she will pose audience questions to Lennie and Niki.
Webinar Resources
Additional Resources
- From Johnny's Flower Farming Library
- Pricing & Profitability for Today's Flower Farmer
- Tips for Building a Profitable Cut-Flower Business
- Collective Selling Models for Flower Farmers
- An Introduction to Producer Marketing Cooperatives • © Margaret Lund, M Lund Associates
- Flower Power for Roadside Markets
- Tips for Starting a U-Pick Flower Operation
- Wedding Wisdom 101 • 10 Tips for Beginners Entering the Wedding Floral Business
- From Slow Flower Society
- From Niki Irving, Flourish Flower Farm
- From Lennie Larkin, B-Side Farm
- Additional Resources Mentioned